Grand & Toy

Catalogue

About This Work

As a Manager of Creative Services for Grand & Toy, part of my role is to project manage and provide art direction for Grand & Toy’s annual printed catalogue (364 pages) from start to finish.

Worked closely with my creative team and a 3rd party agency on design and content for all marketing and product pages within the catalogue. With a design background, I was able to design the front and back cover and also the product page templates as support for the agency to easily populate with content.

Final designs and printer colour proofs are reviewed by me for final sign off to ensure brand consistency in regards to colours, design, and messaging.